If social media figures in your content marketing strategy, you’ll want to think hard about how often and when you should post, and how long your posts should be.
Social media is great for keeping up with friends and relatives. But it may not be all that it’s cracked up to be for businesses. Think carefully before committing too much time to it.
In future posts, I’ll be talking about the different ways you can reach out to clients and customers, but first I want to focus on what should be the foundation of any content marketing strategy: your blog. It’s not sexy, I know, and it’s harder to think of and write a blog post (that’s what […]